Building Systems, Exploring AI, and Curating the Past.
Hi, I’m Jessica. I’m a fractional e-commerce strategist, AI tool builder, and the founder of VintageReveries. I specialize in complex email automations, data architecture, and cross-platform growth—so you don’t have to.
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Fractional Consulting & Collaborations
I occasionally take on fractional, almost-in-house roles acting as a “one-person marketing department” for small, dynamic teams. My zone of genius is building sustainable systems, not feeding the content beast.
What I Do: Advanced email automation, cross-platform content strategy, team efficiency coaching, and technical SEO.
What I Don’t Do: Social media content creation. I will guide your strategy and recycle evergreen content, but I do not spend my days editing Reels or creating daily posts.
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My Blog
Latest Thoughts & Field Notes
Is Bigger Better? Thirty-Seven AI Novels Say No
I generated the same 90,000-word novel 37 times across eight local AI models and three graphics cards, to find out which combination actually works on hardware you already own. Both halves of “bigger is better” turned out to be wrong — and the biggest improvement I found came from making a number smaller, not from buying anything.
Is AI Turning Books Into Open Source?
I’m writing this from my raised-bed garden in West Lafayette, thinking about AI, copyright, and what happens to book publishing when the cost of writing a novel approaches zero. Are AI-generated books going the way of open-source software? Will marketing matter more than authorship? And can AI actually make creative opportunities more accessible? These are the questions behind my book-writing experiments, and I’d love for you to challenge my thinking.